IPA (International Photography Award)
A celebration of the preciousness found in the everyday, the PRADA Resort Campaign 2020 launched on corner store bouquets and in flower shops around the world. Dahlias wrapped in Lexi Boling (photographed by Keizo Kitajima), holding white oriental lilies wrapped in Kyla Ramsay (photographed by Drew Vickers), all tied together in a still life series (photographed by Adrian Mueller).
CREATIVITY FASHION AWARD 2020 (British Fashion Council)
The PRADA Linea Rossa FW20 campaign was one of the main initiatives which awarded Prada the prize, with it's exceptionally diverse cast.
CLIOs (x2)
SEPHORA, We Belong To Something Beautiful — Short List for Film Craft, and Fashion & Beauty Marketing
WEBBY AWARDS (x2)
We Belong to Something Beautiful is a Webby Winner in Social: Diversity & Inclusion
We Belong to Something Beautiful is a Webby Winner in Social: Best Social Video Series
TELLY AWARDS (x3)
GOLD Telly Winner: Branded Content General-D&I: The Racial Bias in Retail Study
SLIVER Telly Winner: Social Video Series-Series: Beauty, Fashion & Lifestyle: We Belong to Something Beautiful
BRONZE Telly Winner: Social Video Series-Series: D&I: We Belong to Something Beautiful
BERLIN FASHION FILM FESTIVAL
GOLD: Awarded the highest honor in Beauty film at the Berlin Fashion Film Festival for the Sephora ‘We Belong to Something Beautiful’ campaign.
EFFIE AWARDS
BRONZE: COVERGIRL had to modernize itself in the face of constant new news from niche and prestige brands. So we did something unprecedented: we changed beauty's most memorable tagline. COVERGIRL's new line, I Am What I Make Up, was an important update to "Easy, Breezy, Beautiful." It reframed prescriptive understandings of makeup and celebrated it as an act of self-expression. This brought about a cultural reappraisal, with COVERGIRL at the helm, and resulted in double-digit sales growth and increased market share for the brand.
CLIOs
COVERGIRL—Short List for Integrated Campaign in Fashion & Beauty Marketing
I&C Top 20
COVERGIRL ‘I Am What I Make Up’ Campaign. I&C Top 20 honors the brands and creative teams behind a new wave of advertising that reflects the richness and diversity of 21st century America.
Refinery29 Beauty Campaigns That Got It Right
COVERGIRL: Inclusivity, equality, and lipstick for all.
YouTube Ads Leaderboard for International Women's Day
COVERGIRL For this special edition, these are the top watched ads among women that also had an empowering messages. Ads are determined by an algorithm that factors in organic and paid views, watch time and audience retention. The list is based on YouTube global data, March. 1, 2017 - March. 1, 2018.
